Hello Reader
I hope you are already enjoying your Friday! 🌿

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​This is your weekly rundown, from my business to yours- to help you reach your goals faster and get the most out of AI*, while rejecting the overwhelm, the tool dependence and the risks.

(*and while we can... based on Daniel Priestley's post about "enjoy cheap AI while it lasts")
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First, it seems that my article on the order for building AI went viral this week. And to be honest I have no idea why. Apparently LinkedIn had strong feelings about junk food 😅

Three things inside:

→ Why your AI isn’t delivering yet, and the analogy that took the article further than I expected
→ OpenAI is retiring custom GPTs, and what that tells us about who owns your AI
→ A free, practical masterclass I’m preparing for you, and I’d love your help choosing its title

1- Why your AI isn't delivering -yet

I compared much of today’s AI advice to junk food. A new AI tool is easy to grab and feels satisfying for an evening, and a week later your business is no better fed than before. That one image seems to have carried the whole piece much further than I expected, and I’m grateful to everyone who read, commented and shared it.

The idea underneath is actually quite simple. AI that holds up in a small business gets built from the bottom up, in a logical order, and each layer goes deep in both knowledge and instructions, then gets refined until you’re happy with what it produces:

brand book → skills → connected apps, scheduled tasks and automations → agents → AI operating systems

Each layer amplifies the one below it, weaknesses included. A thin brand book gives you generic skills, then generic work delivered on a timer, then agents making decisions you would never make.

So start at the bottom and ask two questions of each AI layer: does it work, and am I happy with the result? The first “no” is the layer to fix, and everything above it can wait.

​Full article →

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2- Custom GPTs stop running on December 11 apparently

OpenAI is retiring custom GPTs and moving everything into plugins. If you built one for yourself or shared one with clients, check the notice in your account. For the rest of us, the news is a useful reminder.

The GPT is just the container. The asset is always what you put inside it: your frameworks, your examples, and the way you taught it to think and write (instructions). Containers get discontinued, which is why every assistant I build, in my own business and with Quiet AI clients, lives in files the owner keeps.
These are the brand book files and the skills in plain text, so they work wherever you take them, in Claude today and in another tool tomorrow if that ever makes sense.
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3- Help me name the free masterclass

If you’re curious how AI is built into my own business, I’ve recently published some of my emails on that topic, you can read them here.​

I’m also preparing a free masterclass for you, and aiming for a very practical one. It will cover the traps I see business owners fall into with AI, and how to use it to grow revenue and save time, in the right order.

I'm thinking about these titles:

1. How to Use AI to Accelerate Your Business, Increase Your Sales and Decrease Your Costs, Without the Overwhelm

2. The Small AI Infrastructure That Quadrupled My Content, Increased My Pitching by 500% and Cut Thousands from My Costs

3. My Minimal AI System (and the Sales It Helped Me Make in Under a Month)
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​4. None of the above, Diana. There are plenty of these already, so find something else 😅

If you can spare a few seconds, hit reply with 1, 2, 3 -or 4 😆
And if there’s something you’d like me to cover, add it in the same reply, I will consider it carefully.
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Warmly,

Diana 🩵